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Lessons in Leadership: The Difference Between Leadership and Management

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It’s been said that managing employees is easy, while mastering sales management leadership skills requires a more focused approach. The fact is that stellar company leaders today demonstrate talent and proficiency in both management and leadership. The good news is that mastering that art is well within reach. It begins by taking advantage of comprehensive sales management training.

Any sales team is only as productive and effective as the person at the helm. Sales management leaders such as yourself ensure company goals are being met, procedures are being thoroughly and accurately followed, and team members are both consistently on task and constantly challenging themselves to reach greater professional heights. Read on to learn how you can take your sales management expertise to a new level.

Understand the Subtle Differences

Whenever the topic of leadership versus management comes up, it seems like the same comparisons are made. For instance, you’ve heard that “leaders lead people while managers manage people.” But what does that really mean?

Today’s sales professional craves a manager who doesn’t just give direction, but rather provides a total picture view of the desired objectives. That means supplying both supporting information as to why certain actions are being taken, and also helping to map out directions to reach set goals. In addition, as a sales management leader, you’re always on the lookout for innovative methods by which to cultivate change, not just keep everything at the status quo.

Leaders are inspirational, appeal to both the hearts and minds of employees, and share their vision to attain new heights of sales excellence. They shape culture, embrace accountability, and take a unique, proactive approach to solving even the most complex problems.

Despite what some suggest, people aren’t born into leadership roles. Instead, excelling in this role requires a solid foundation, and continual learning and development. That process begins by taking advantage of dynamic sales management leadership development opportunities. 

Embrace the Traits of a Leader

As discussed, the differences between a manager and leader are subtle and often confused. For instance, while a manager might be able to break down a strategic vision, leaders involve team members — asking questions and compiling knowledge on the most effective ways by which to move forward.

Leaders create a foundation of honesty and integrity, on which they inspire team member involvement, improve both internal and external communication, and challenge sales representatives to continually explore new tactics and methods to reach common goals.

As a sales manager with an already-proven track record of success, it makes sense that you’d want to improve upon your current accomplishments. By enrolling in a fast-paced and comprehensive sales management leadership program, you’ll be well on your way to not only re-invigorating your sales team, but also achieving outstanding results you may have previously thought were impossible to reach.

Ignite Your Career

It’s important to note that leadership and management don’t exist separately. Instead, incorporating both into your approach will help you become a more effective sales management leader, and also produce and guide sales professionals who are more dedicated and results-driven.

Scores of sales managers (more than 30,000) have already reaped the benefits of proactive sales management leadership training. Armed with these advanced tools and information, you’ll be in a unique position to implement new strategies at your organization that will result in immediate positive changes. Plus, you’ll be learning from and collaborating with leaders from internationally-recognized organizations. Contact us today to get started on a career-changing journey.


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